A Complete Program To Get You Through The First Year - And Beyond.

In order to get your center up and running as quickly as possible, Sir Speedy has developed a New Center Marketing Program which coordinates all of your marketing and sales efforts even before your center opens.

Before You Open
Sales and marketing is the key of the Sir Speedy system. New owners need to be involved in the development of customers and key accounts. That's why, even before you open your doors, we send you a kit that walks you through the process of identifying the key accounts in your market.

Once you've identified those accounts, they are added to a list of targeted accounts purchased by Sir Speedy, Inc. Together, both lists are compiled into one effective master mailing list. Your first mailer, an innovative, personalized piece, is mailed before you're open for business. Then, two more mailers are sent prior to your opening.

A strong telemarketing effort is employed by our specialized telemarketing firm to qualify and identify the buyers at your list of targeted companies. By the time your center opens, key prospects are already familiar with your center and its capabilities.

When You Open
Specialized opening mailers are sent to your prospects on a regular basis. These personalized, full-color mailers help build trial among your prospects. In addition to the opening support, Sir Speedy also provides you with a week of intensive training from our National Sales Program trainer, who will work with you and your salespeople to capture "A" accounts. The telemarketing effort continues into the fourth month after your opening, increasing your contacts with prospects and customers even further.

As you become more familiar with your center and the marketing system, you will take a more active part in your direct marketing effort, putting yourself in the position to succeed throughout your first year and well beyond.

And, of course, you will always be able to rely on our trained marketing personnel and your Business Management Consultants to help you implement your first-year program.

Sir Speedy also offers a similar optional program to those who are purchasing an existing center.

We invite you to find out more about the services that make us the industry leader. Just select a topic from our menu. Or find out more about becoming a Sir Speedy franchisee by clicking on the Next Step below.

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